What are the requirements for End-Point Assessment (EPA) for the Marketing Executive  Apprenticeship?
Marketing Executive Level 4 End-Point Assessment (EPA) has three assessment methods:
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Multiple-Choice Test (MCT)
Presentation with questioning
Professional Discussion underpinned by a portfolio of evidence
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In the Multiple-Choice Test (MCT), the apprentice must complete and pass an online MCT based on their knowledge prior to taking assessment methods 2 and 3. The MCT will typically last for 90 minutes.
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In the presentation with questioning, the apprentice delivers a presentation to an independent assessor. The independent assessor must ask questions after the presentation. This provides the apprentice with the opportunity to demonstrate the KSBs mapped to the assessment method. The presentation will typically last for 10 minutes and the questioning will typically last for 20 minutes. In total, the presentation and questioning must last for 30 minutes. The independent assessor can increase the time of the presentation and questioning by up to 10%.
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In the professional discussion, the independent assessor and apprentice must have a formal two-way conversation based on the apprentice's submitted portfolio. It gives the apprentice the opportunity to demonstrate the KSBs mapped to the assessment method. The professional discussion must last for 50 minutes. The independent assessor can increase the time of the professional discussion by up to 10%.
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Assessment methods 2 and 3 should take place on the same day. Assessment method 3 should take place last.
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Marketing Executive EPA
What are the requirements for End-Point Assessment (EPA) for the Marketing Manager Apprenticeship?
Marketing Manager Level 6 End-Point Assessment (EPA) has two assessment methods:
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Project Presentation with questioning
Professional Discussion underpinned by a portfolio of evidence
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In the presentation with questioning, the apprentice delivers a presentation to an independent assessor. The independent assessor must ask questions after the presentation. This provides the apprentice with the opportunity to demonstrate the KSBs mapped to the assessment method. The presentation will typically last for 20 minutes and the questioning will typically last for 30 minutes. In total, the presentation and questioning must last for 50 minutes. The independent assessor can increase the time of the presentation and questioning by up to 10%.
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In the professional discussion, the independent assessor and apprentice must have a formal two-way conversation based on the apprentice's submitted portfolio. It gives the apprentice the opportunity to demonstrate the KSBs mapped to this assessment method. The professional discussion must last for 70 minutes. The independent assessor can increase the time of the professional discussion by up to 10%.
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Marketing Manager EPA
What are the requirements for End-Point Assessment (EPA) for the Team Leader Apprenticeship?
Multi-channel Marketer Level 3 End-Point Assessment (EPA) has two components:
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Project Presentation with questioning
Professional Discussion underpinned by a portfolio of evidence
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In the presentation with questioning, the apprentice delivers a presentation to an independent assessor. The independent assessor must ask questions after the presentation. This provides the apprentice with the opportunity to demonstrate the KSBs mapped to the assessment method. The presentation will typically last for 20 minutes and the questioning will typically last for 25 minutes. In total, the presentation and questioning must last for 45 minutes. The independent assessor can increase the time of the presentation and questioning by up to 10%.
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In the professional discussion, the independent assessor and apprentice must have a formal two-way conversation based on the apprentice's submitted portfolio. It gives the apprentice the opportunity to demonstrate the KSBs mapped to this assessment method. The professional discussion must last for 60 minutes. The independent assessor can increase the time of the professional discussion by up to 10%.
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Multi-channel Marketer EPA
what we provide in the Marketing academy
One-to-One coaching:
We provide tailored one‑to‑one coaching to help each apprentice build confidence, close gaps and pass their EPA.
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Cohort workshops:
We provide cohort workshops to help cohorts collectively prepare and achieve their best success at EPA.
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Project & Portfolio Reviews:
We review apprentices project and portfolios before EPA submission so thy can successfully tailor tailor their projects and portfolios to meet the standard's KSBs.
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Mock End-Point Assessment:
We provide realistic assessment methods with realistic questions mapped to the published assessment plan to prepare apprentices for the real thing, helping apprentices refine their skills, increase their confidence and achieve their best possible EPA outcome.
